Our Story

Kia ora e te whānau,

Nau mai, whakapiripiri mai ki Maia Clothing, a proudly Māori-owned business based in Rotorua.

What once started as a simple thought has now become a reality. As a māmā to one beautiful little boy who keeps me on my toes every day, I thought, what better way to keep myself even busier than by starting this pākihi and bringing a dream to life.

At Maia Clothing, whānau is at the heart of everything we do. Inspired by our love for family, connection, and culture, we created a brand that brings people together through comfortable, quality clothing that can be worn and enjoyed by all generations. 

We believe that the moments spent with our loved ones are the most precious, and our matching collections are designed to celebrate those special connections. Whether you’re creating memories at home, spending time with whānau, or out and about, our pieces are made to be part of those everyday moments.

The name Maia represents confidence, courage, and strength — values that guide both our journey and the people who wear our clothing. Every piece is chosen with comfort, style, and everyday life in mind, making it easy for whānau looking and feeling their best.

Thank you for supporting our small pākihi. Your support means the world to us and allows us to continue growing this dream. We are honoured to share this journey with you and hope Maia Clothing becomes a small part of your family’s story and memories for years to come.

Ngā manaakitanga, 
Maia Clothing Whānau.